Collective Behaviour

Client: Universal Everything.

I worked with the team at Universal Everything as a 3D Designer to help create the animation for a video installation in Jakharta.

More details at the bottom of the page.

A video installation inspired by collective energy

Jakarta, Indonesia

Collective Behaviour is inspired by collective energy and collaboration, where many elements come together to co-create something new.

The film's geometric elements are inspired by Hyundai’s Pixel Design language. These dynamic elements come together, forming spheres that playfully move and transform into spinning forms. As these forms break apart, they create endless colourful, moving pixels – filling the screens with energy in an expression of infinite possibilities.

These two artworks continue our longstanding collaboration with Hyundai Motorstudio, following commissions for video walls and installations at Motorstudios in Beijing, Goyang and Seoul.

Credits

Creative director: Sam Renwick
Executive Producer: Claire Cook
Design and animation: Chris Perry, Matt Frodsham, Mark Dearman, James Lee
Production lead: Suyin Looui
Sound Design: Simon Pyke / Freefarm
Studio Manager Simon Thompson